What is Nextdoor?
Nextdoor is a free app that allows users to post and communicate with other people in their own neighborhood. It’s like Facebook, but for your exact area where you live or work. Users can create private groups by selecting the members they want based on location. For instance, those living within one mile of their business or those who are actively looking for a local business. Nextdoor is available on smartphones, laptops, desktop computers and even via SMS text message. In addition, The app is considered to be a citation signal for local SEO. Therefore, having a business listing on the app will help your local maps and search results.
Advertising
The App’s Popularity
According to the Nextdoor press page there are approximately 54 million people who use the app. On average, Nextdoor has over 80 million posts each month with almost half of them being “for sale” or “wanted to buy”.
Nextdoor for Businesses
If you are a larger business or have multiple locations, Nextdoor is the app for you! With plans starting at $499 per month, businesses can post to more than 30 different neighborhood groups. Therefore, allowing them to be seen by people who may not even live in their specific area. However, they could benefit from your product or service.
Companies like Target, Starbucks and the Red Cross have used Nextdoor successfully by posting ads in neighborhoods where they don’t even have a store or office location. Therefore, this is an excellent way for businesses who offer products or services outside of their local city limits. As a result, getting great exposure online with this up and coming app!
If you are a local business owner who wants to grow their customer base, Nextdoor is an excellent choice. Furthermore, advertising on the app offers opportunities for you to connect with your customers in person. And, has been proven to be an effective way for businesses to promote themselves.