Some businesses were a little late when it came to marketing for millennials. However, it appears as though businesses are already starting to target another key age group-Generation-Z. Born between 1995 and 2012 (though the precise years vary depending on the source), this post-millennial generation is coming of age and businesses are starting to take notice. For any business that is looking to adapt and survive in the years to come, understanding the behaviors and attitudes of this tech-savvy generation is vital. Here’s the breakdown of generation-z and how they will impact the future of business.
Marketing Digital
It's a new year. And with that,business owners are wanting to know some digital marketing trends for this year. To show you some trends that can benefit your business this year, today's blog is here to help.
Digital marketing is a method that every business should be using. However, many aren't. Today's blog is here to show you why you should be.
Search Engine Optimization sounds like a terrifying and intimidating topic to discuss. I’m here to tell you don’t worry, I was just like you when I heard the term for the first time. It was very much a deer in headlights scenario. Never fear though, I’m here to help you understand what it is, how it helps grow your customer base, and why you should speak to a digital marketer about making your site, content, etc. more SEO friendly.
Digital marketing is a method that every business should be using. However, many aren't. Today's blog is here to show you why you should be.
Anyone can see that technology has evolved to be a major factor in our daily lives. The internet, smartphones, smart cars, and more help us to accomplish tasks each and every day.
For digital marketers, A.I. is looking to be the next big trend. Since 2017 there has been one trend that has been steadily rising in popularity and is poised to be the future of digital marketing. I am of course, talking about chatbots and chatbot marketing.
The wide availability of smartphones has made mobile marketing one of the best ways for businesses to target specific audiences. You can deliver personalized messages, deploy ads based on time of day or location, and even design interactive ads that encourage a huge amount of engagement from a specific demographic.
SEO is a very important tool that can help increase the amount of traffic your business receives. But some business owners seem afraid to use SEO to increase traffic to their website. This is understandable as a small business owner, it’s hard to invest in something that you don’t really know about or that doesn’t give you immediate results. Still, SEO is worth investing in as a long-term strategy to increase traffic to your website.
Digital marketing is a method that every business should be using. However, many aren't. Today's blog is here to show you why you should be.
ocial media has become a major part of our lives. It permeates through every fiber of our culture. We use it every day for various reasons, it shows up on the media we consume, and more. Naturally, this has led to businesses becoming involved with social media. Its power to reach a world-wide audience and levels of engagement make it appealing for businesses to grow their exposure using social media.