Now more than ever digital marketing has become a necessity, not an option. Exposure is everything when trying to grow your business. The tools that digital marketing provides will help you exponentially in reaching clients that your business needs to grow.
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One of the biggest social media giants of the past decade is Instagram. Recently, we discussed the nature of advertising on Instagram. However, going into next year, we wanted to take a look at some of the major trends that businesses and marketers should pay attention to next year.
One of the biggest social media giants of the past decade is Instagram. Not quite sure how to advertise on Instagram or do you just need a little more information before you take the leap? Well, we got you covered as we dive right in on what it takes to advertise on Instagram, the types of ads available, and their cost.
More often than not, we hear stories of business owners spending way too much money on Google Ads and getting too scared to try again. However, there are ways to cut costs on Ads and we’re here to show you five ways to benefit from Ads and save money as well.
Mobile devices are very much a part of our daily lives these days. There isn’t a single minute where someone is pulling out their phone or tablet to browse the internet or check their mail. In fact, over 60% of consumers look for local information on their mobile devices. Now as a business owner, doesn’t tapping into that market sound lucrative? With our last blog detailing the basics on geotargeting, the next topic to discuss is geofencing. Geofencing is another location-based marketing strategy that, in short, creates a virtual barrier using the user’s IP address to pinpoint the location and show the user ads when they cross the barrier.
YouTube has effectively created a powerful new landscape for digital advertising. It is in its infant stages right now, but YouTube advertising is poised to be the future of digital marketing.
It seems that social media is the advertising king these days. More and more social media platforms are opening their doors to advertising, allowing for businesses both small and large to reach their target audiences on their desired platform.
The digital era we live in today has created a new landscape for business owners to take advantage of. One of these new methods of marketing is mobile marketing.
Some small business owners know what SEO is, but the benefits aren’t exactly known to them. Therefore, they’re a bit apprehensive about diving into SEO. Well, today, were going to talk about 10 ways that SEO can absolutely help your business grow.
The wide availability of smartphones has made mobile marketing one of the best ways for businesses to target specific audiences. You can deliver personalized messages, deploy ads based on time of day or location, and even design interactive ads that encourage a huge amount of engagement from a specific demographic.