Digital marketing often gets mistaken for Public Relations. Today we'll explain both and how you can use them.
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Writing is a great way to transform thoughts into something tangible and real. Its also great for creating engaging, fund and unique ways of informing your audience on whatever you feel is important enough to say. But have you ever thought of how useful blogging can be for your website’s SEO?
Mobile devices are very much a part of our daily lives these days. There isn’t a single minute where someone is pulling out their phone or tablet to browse the internet or check their mail. In fact, over 60% of consumers look for local information on their mobile devices. Now as a business owner, doesn’t tapping into that market sound lucrative? With our last blog detailing the basics on geotargeting, the next topic to discuss is geofencing. Geofencing is another location-based marketing strategy that, in short, creates a virtual barrier using the user’s IP address to pinpoint the location and show the user ads when they cross the barrier.
The term SEO gets thrown around a lot these days. Many companies claim to have SEO “experts” but every now and then, mistakes are made. It’s only natural, nothing is perfect, and mistakes slip through the cracks. The key is to catch the mistakes you are making and correct them so that they don’t happen again in the future. SEO is becoming increasingly popular amongst businesses and digital marketers alike. This is a list of 4 mistakes that people make when it comes to SEO. So, in no particular order, let’s dive right in.
Have you had trouble reaching new customers? Are you not quite sure on how to reach new clients? Well, digital marketing could be the answer to all your frustrations. The digital age has made it easier than ever for business to be noticed on the internet. However, there are some business that are skeptical or curious as to how digitally marketing their business can benefit them. Well, today we’re going to show you ten reasons why digital marketing can benefit your business.
The tools available for e-commerce platforms to advertise and grow their business have increased as well. One of these tools is a little website called Pinterest. This blog is a foundation and great starting point in order for you to use Pinterest to your advantage and gaining a new customer funnel.
Social media has become a major part of our lives. It permeates through every fiber of our culture. We use it every day for various reasons, it shows up on the media we consume, and more. Naturally, this has led to businesses becoming involved with social media. Its power to reach a world-wide audience and levels of engagement make it appealing for businesses to grow their exposure using social media.
It seems that social media is the advertising king these days. More and more social media platforms are opening their doors to advertising, allowing for businesses both small and large to reach their target audiences on their desired platform.
Many businesses today are taking advantage of all the things digital marketing offers. However, there are still some mistakes being made. This is understandable as digital marketing is still quite new and all the kinks haven’t been worked out yet. To ensure that your digital marketing efforts are the best that they can be, we’re going to show you a few things not to do when running your digital marketing campaigns.
Trying to learn and navigate the digital marketing lexicon can seem daunting at first. One of the most important things to understand is search engine terminology. Most importantly, the difference between paid searches and organic ones.